
You Matter 2
“Jessica was amazing to work with. She over-delivered with our graphic design needs and has pushed us ahead on our timeline for our 10-year celebration. She perfectly depicted our organization’s identity, and her turnaround time was even better! I would absolutely work with her again!”
-Destiny Watson
Founder & CEO, You Matter 2
Before
This refreshed logo retains the recognizable You Matter 2 name while reimagining their signature globe into a more polished and established mark. The design keeps a bold, playful font to highlight the “YOU,” but introduces a cleaner, more cohesive look that elevates the brand’s visual identity.
After
Graphic Assets
Alongside the logo refresh, I developed a cohesive set of graphic assets and sponsorship package materials that align with the updated visual identity, enhancing their communication tools and supporting their mission to empower youth through vibrant, engaging design. These assets included Instagram posts, invitations, email flyers, printable flyers, a sponsor package, and thank you posts—all designed to create a unified and impactful presence across both digital and print platforms.














